ARTICLE SUMMARY
Giselle Weybrecht wrote her guidebook, ‘The Sustainable MBA: The Manager’s Guide to Green Business’, with the aim of educating the next generation of business leaders in sustainable practices. Since then her book has seen great success, currently the go-to guide for companies and business programmes throughout the world. Dean of the London Business School, Sir Andrew Likierman has described Weybrecht’s resource as “helpful and thought-provoking”. The SOURCE speaks to the author about the green business sector, the power of the consumer and what, in her opinion, is the most successful business model.
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