SOURCE contributor Emma McGinn, from UK, currently lives in India, where she is carrying out research and design practice, partnering with various artisans and craftspeople. She is learning first -hand about the benefits and challenges of working directly with producers.
In this article, Emma shares top tips drawing both from her own experience and from experienced professionals who are successfully engaged in relationships with small scale producers and artisans in India. Including:
- Soham Dave, with his brand of the same name, won the EFF USA Innovation Award 2011 and works closely with artisans and small scale producers in and around his hometown of Ahmadabad.
- Kavita Parmar is founder and Creative Director of IOU Project, a groundbreaking online platform which bridges the gap between producer and consumer.
- Keith Recker is the founder and editor of HAND/EYE Magazine, a print and online publication discussing the intersections between art, craft, design, philanthropy and enlightened consumption.
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